Project Plump

Brand Repositioning + Creator Consultancy

Project Plump engaged us refine its brand positioning and better appeal to its ideal customer. The business needed a clearer identity, stronger creative direction and a more commercially aligned marketing approach. The objective was to evolve the brand in a way that sharpened its visual presence, strengthened its messaging and accelerated performance across digital channels.
We acted as an extension of the brand’s team to train their internal marketing teams on all things creator.